Social Media Mystery Concepts

Concept Artist

TVO Learn

TVO decided to not move forward with this project, but I’m proud to share the concepts of what could have been a beautiful game.

I created character designs and UI explorations for a game that would teach digital literacy through a "whodunnit" mystery at a grade school. Through solving a mystery of a missing class pet, the game aimed to help preteens understand when it was safe to share personal information online, and who to trust on a social media platform.

To establish an artistic style that would appeal to our audience, I used moodboarding and conducted market research from books, media, products and games targeted at preteens. I presented my findings to a stakeholder team of managers and directors to receive feedback. I worked with the game designer to develop character concepts.